MARKETING. Exercise 2. Put four questions of different types to each sentence (general, special, alternative, disjunctive)

Exercise 2. Put four questions of different types to each sentence (general, special, alternative, disjunctive).

Exercise 1. Make the sentences negative.

Grammar Exercises

Exercise 4. Speak about product development of your business. Ask your collegue how he would plan product development

Exercise 3. Translate into English.

Exercise 2. Answer the questions.

Exercise 1. Change the sentences according to the model.

Vocabulary Practice

Model: We must fulfil complete testing.

Complete testing must be fulfilled.

1. They must expand the line.

2. You could apply for a patent.

3. They should work out the details. 4.1 must develop a new trend.

5. We should design a line of clock-television.

6. You should start market research.

1. Why is it so important for a producer to apply for a patent?

2. How much time does it usually take for a new product to catch on?

3. What is a big selling point of the items which you produce?

4. In what way can a consumer surprise the producer?

5. Would you like to produce something original or an adaptation? Explain why.

6. What are the conditions of successful product development?

7. What products are the market conditions fair for in this country?

1. Этот продукт - модификация старого.

2. Мелкие производители выпускают большое количест­во товаров.

3. Вам необходимо получить патент на производство данного товара.

4. Тщательное исследование рынка необходимо, чтобы гарантировать успех.

5. Потребуется пять лет на то, чтобы ваш продукт заво­евал признание.

6. Отключающее устройство с таймером - именно то, что привлечет потребителя.

7. Надо завершить все исследования, прежде чем мы начнем продавать наш продукт.

8. Нам необходимо расширить линию.

Model: I will have the drawings prepared very soon.

I won't have the drawings prepared very soon.

1. It will take much time to catch on.

2. I am sure this thing will be the biggest selling point.

3. They will run a good advertising company.

4. They will make a new modification of electronic watch.

5. This price will be inadequate.

Model: They will influence the consumer to buy their automobiles.

1. Will they influence the consumer to buy their automobiles?

2. Who will influence the consumer to buy their automobiles?

3. They will influence the consumer to buy their automobiles, won't they?

4. Will they influence the consumer to buy their automobiles or other goods?

1. Their products will be available in every shop.

2. The company will start their promotion campaign very soon.

3. Our bank will make a loan to this corporation.

4. They will need a lawyer to form their business.

5. I will consult my partner.

LESSON 10

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