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I. Read and translate the text. IX. Write down sentences with the following idioms




IX. Write down sentences with the following idioms.

VIII. Write down the forms of the irregular verbs.

VI. Translate the sentences into Russian.

1. Существует три вида оптовиков, которые используются производителями для распределения их продукции розничным торговцам.

2. Оптовики берут на себя риски, связанные с продажей товаров.

3. Менеджеры по продажам осуществляют продажу товаров и услуг путем прямого контакта с потребителями.

4. Посредники собирают заказы от розничных продавцов на определенный товар и организуют закупку у производителя.

5. Агенты и брокеры составляют третий вид оптовиков.

6. Производитель выполняет функции по хранению, транспортировке, кредитному финансированию и обслуживанию.

 

VII.Translate the sentences paying attention to the construction “to be going to”.

1. The director is going to discuss this issue with his colleagues.

2. What are you going to become in future?

3. The majority of our graduates are going to work as managers.

4. The manufacturer is going to perform the wholesale functions of storage, shipping, credit financing, and servicing.

5. Merchant wholesalers are going to purchase merchandise from manufacturers, take title to the goods, and assume the risks.

6. The wholesaler was going to deliver the product to retail or industrial customers.

7. The manufacturer is going to distribute his products through his own sales personnel to wholesalers.

8. The firm is going to represent a specialized product line as soon as possible.

 

To wear, to stand, to ride, to smell, to make, to fly, to lose, to ring, to break, to choose.

1. Money for jam (или for old rope) - Деньги, получаемые за пустяковую работу, ни за что, легко доставшиеся деньги

 

2. Play somebody a dirty trick - Подложить свинью

 

UNIT 10

 

RETAILERS

 

Retailers sell goods and services to the final consumer. This puts retailers in a key position to test consumer acceptance of the product, gauge whether it is priced correctly, and assist customers in making their purchases.

Retailers can no longer be easily classified as department stores, drugstores, grocery stores, or gas stations depending on the merchandise sold and the services provided to customers. Retailing classifications have been blurred with the development of discount houses and warehouse retailing.

A department store – in addition to selling clothing, jewelry, and items for the home – may also provide services such as a beauty shop, jewelry repair, travel agency, photographer, and auto repair. Many drugstores look like small department stores. Gasoline stations often include a “mini market” selling everything from food to T-shirts and souvenirs.



Perhaps the biggest change has been in the grocery supermarket. Some provide so many services that it is like shopping in a small town. Virtually all your needs can be met under one roof. Buy your food, liquor, books, newspapers, magazines, toys, a camera, small home appliance, or housewares items for your kitchen; have your prescriptions filled; buy specialty food items from the market’s deli and bakery; eat at their in-store restaurant if you don’t feel like cooking; and don’t forget to do your banking. Some supermarkets also have a florist, an optometrist and even a barber shop.

Today’s retailing ranges from highly impersonal vending machines to small specialty shops dealing in luxury merchandise with much personal service. Some futurists envision the time when shopping will be done from one’s home using a personal computer terminal linked to a shopping network. Retailers who can sense new ways to fulfill consumer wants will be the ones who will prosper.

What kind of retailing do you think will prevail in the future?

 





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