You should

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4. As long as the company does well the profits will be very high. If

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5. Money is the same as promises - easier made than kept. Like

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6. Personal selling will be very effective if the promotional efforts are well planned. Provided

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7. You should persuade banks, not me, that your business is worthy of a loan. had better

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8. Although money can't buy happiness it will get you a bet­ter class of memories. But

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9. Getting money is like digging with a needle. the same as

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11On condition that the price is reasonable the travelers will be using this airline. as long as

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ll.Money spends in the same way as water soaks into sand. Like

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12. Doing business is like making war. the same as

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13. My great wealth was acquired with no difficulty, whereas my small wealth, my first gains, with much labor. Yet

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14. Why don't you make financial analysis of monthly profit and loss forecast? if i were you I would

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15.The advertisers try to persuade the customers in the same way as the politicians try to persuade their electors. in a similar way

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17 Read what famous people said about the role of money in the society. Discuss the position of the authors. Support your point of view with reasons and examples from your reading, your observations or your own experience. Use the expressions from the Useful Language box.

1. The chief value of money lies in the fact that one lives in a world in which it is overestimated.

H. L. Mencken (1880-1956), American author

2. The only people who claim that money is not important are people who have enough money so that they are relieved of the ugly burden of thinking about it.

Joyce Carol Oates (Ъ. 1938), American author

3. Money is an article, which may be used as a universal passport to everywhere except Heaven, and as a univer­sal provider of everything but happiness.

George S. Clason (1874-1940), American author

4. There is no fortress so strong that money cannot take it.

Marcus T. Cicero (106-43 ВС), great Roman orator, politician

5. Money is power, freedom, a cushion, the root of all evil, the sum of blessings.

Carl Sandburg (1878-1967), American poet

6. Money is a singular thing. It ranks with love as man's greatest source of joy. And with death as his greatest source of anxiety.

John Kenneth Galbraith (b. 1908), American economist

18 Read what famous people said about the knack of han­dling money. Discuss the extent to which you agree or disagree with the opinion stated below. Support your point of view with reasons and examples from your read­ing, your observations or your own experience. Use the expressions from the Useful Language box.

1.Wealth is not his that has it, but his that enjoys it.

Benjamin Franklin (1706-1790), American scientist, publisher, diplomat

2. It isn't enough for you to love money - it's also neces­sary that money should love you.

Baron Rothschild (1840-1915)

3. If we command our wealth, we shall be rich and free; if our wealth commands us, we are poor indeed.

Edmund Burke (1729-1797), British political writer, statesman

4. Money alone is only a means; it presupposes a man to use it. The rich man can go where he pleases, but per­haps please himself nowhere. He can buy a library or visit the whole world, but perhaps has neither patience to read nor intelligence to see... The purse may be full and the heart empty. He may have gained the world and lost himself; and with all his wealth around him... he may live as blank a life as any tattered ditcher.

Robert Louis Stevenson (1850-1895), Scottish essayist, poet, novelist

5. Money is of no value; it cannot spend itself. All depends on the skill of the spender.

Ralph Waldo Emerson (1803-1882), American poet, essayist

6. To acquire wealth is not easy, yet to keep it is even more difficult... It is said that wealth is like a viper which is harmless if a man knows how to take hold of it; but, if he does not, it will twine around his hand and bite him.

Frank K. Houston

ChapterTEN

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