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Gender Expectations
SUMMARY As women and men, we've been socialized into gendered identities, ones that reflect cultural constructions of femininity and masculinity. We become gendered as we interact with our families, childhood peers, and others who teach us what gender means and how we are to embody it in our attitudes, feelings, and interaction styles. This means communication produces, reflects, and reproduces gender cultures and imbues them with a taken-for-granted status that we seldom notice or question. Through an ongoing, cyclical process communication, culture, and gender constantly recreate one another. Because we are socialized into distinct communication cultures, women and men tend to communicate for different reasons and in different ways. When we fail to recognize that genders rely on dissimilar rules for talk, we tend to misread each other's meanings and motives. To avoid the frustration, hurt, and misunderstandings that occur when we apply one gender's rules to the other gender's communication, we need to recognize and respect the distinctive validity and value of each style. A Japanese publishing company purchases rights for a Japanese edition of Sharon Bertsch McGrayne's book Nobel Prize Women in Science. When the finished product arrives from Japan, McGrayne excitedly opens the package. However, she cannot decipher the Japanese characters of the title and is puzzled by what she sees. The cover features a kitten, steaming bowl of food, teapots, and a cartoon mother holding a spoon. A child tugs at Mom's apron while she thinks about molecules shown floating above her head. Teapots decorate the inside pages; the endpapers are pink. McGrayne assumes that they have mistakenly sent her someone else's book and is stunned to discover it is her book, now re-titled Mothers Who've Won Nobel Prizes. Although the gender gap is beginning to close, traditionally, Japanese women have not had access to important career positions. The publishers stressed domesticity, perhaps as a way to allay men's anxieties about women's achievements, to reinforce that they are homemakers first. Japanese housewives might buy the book because the cover relates to them. The artwork suggests that in spite of domestic responsibilities, women may now think about becoming scientists, too. By using a domestic context to honor women scientists, neither Japanese men nor women would feel threatened. • The gender gap in many places outside the United States persists. Women are supposed to be wives and mothers first. In many occupations, they cannot attain the highest roles.
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