Read and translate the text. Text А. Skin Care Products

Text А. Skin Care Products

Topic 11. SKIN CARE PRODUCTS

Dramatize the situations.

Make other dialogues using the topical vocabulary.

А) У вас жирная кожа и вы обращаетесь к косметологу за советом по её уходу.

В) Подруга просит вас, как будущего косметолога, порекомендовать ей средства по уходу за кожей.

С) Побеседуйте о том, как питание влияет на состояние кожи.

(СРЕДСТВА ПО УХОДУ ЗА КОЖЕЙ)

Topical vocabulary

acne	акне, угорь, прыщ
advertisement campaign	рекламная кампания
antioxidant	антиоксидант
area	участок, зона
blackhead	угорь
blemish	пятно
burn	жечь, ожог
clay	глина
clog the pores	забивать поры
complaint	жалоба
develop	разрабатывать
design	разрабатывать
dirt	грязь
essential oil	эфирное, летучее масло
excess	избыток
firm	укреплять
flakiness	шелушение
glamorous celebrities	знаменитости с прекрасной внешностью
grease	жир
lead	вести
lotion	лосьон
oil	масло, жир
plant extract	экстракт растений
peel	отшелушивать
plastic surgery	пластическая хирургия
premature aging	преждевременное старение
remove dead skin cells	удалять мёртвые клетки кожи
replenishment	обновление, замена
serum	сыворотка
scar	шрам
scrub	скраб
sensitive	чувствительный, восприимчивый
skin mapping	эскиз зон кожи лица
solar exposure	пребывание на солнце
soreness	чувствительность, болезненность
sulphur	сера
three step daily regime	трёхэтапная система ухода за кожей
tighten the pores	стягивать поры
wipe away	удалять, снимать

The increase of younger looking models and celebrities portrayed by the media as having the perfect features has put extreme pressure on regular individuals, men and women, to live up to society’s expectations. The skin care products range is an increasingly growing market and therefore companies are continually developing better, more effective and more natural products to meet the demands of the customer.

The main areas of skin care products are developed to cleanse, tone, moisturize, scrub and peel in the comfort of the customers own home.

Cleansers, toners and moisturizers come in different forms for example creams, serums and lotions and are often referred to as a three step daily regime. Firstly, cleansers are applied to wipe away grease, dirt and oil that gather to collect in the pores. Prevention at this stage of a build up reduces the risk of infections which lead to blemishes. Secondly, toners tighten the pores to reduce the risk of grease and dirt returning to the areas. Moisturizer is then applied to smooth and hydrate the skin, preventing dryness leading to irritations, soreness and flakiness.

Scrubs and peel masks are applied to remove dead skin cells, which again clog the pores. This especially assists in the replenishment of new, healthy cells.

Products are available to suit many different individual customers needs. Products are selected due to a number of reasons. These reasons include the packaging, the advertisement campaign and celebrity endorser, the scent, the brand name, the skin suitability and the price.

Famous skin care product brand names include L’Oreal, Nivea and Philosophy. Campaigns targeted at women include glamorous celebrities, bright, sensitive packaging and floral, natural scents. The advertisement campaign targeted at men uses dark colours and deep, fresh smells.

Skin care products are available from drug stores, shopping malls and over the internet. Prices can range from five dollars to five hundred dollars. Most companies offer skin mapping and advice prior to purchasing their products. This allows the customer to select the most suitable products for their skin type and preference.

celebrity endorser – участие знаменитости в рекламной компании

scent –запах

to target – зд. Предназначать

Дата добавления: 2014-10-31