Social learning theory. Social identity theory

Social interaction

Social identity theory

Social facilitation

Social desirability

Social contract

Social comparison theory

Size constancy

Situation

Sinusoid

Single-act technique

Simple cell

Simple affirmative active declaratives (SADD)

Short-term store (STS)

the limited capacity storage system supporting conscious mental activity, previously known as primary memory.

a term applied to single, simple expressions that are affirmative and declarative, in that they are making positive declarations about something being true and are presented in an active voice.

a type of cell in the visual cortex that is orientationally selective and has a relatively small receptive field divided into discrete on and off sub-regions.

in the study of personality, the use of a single behaviour to act as a measure for a generalization of all similar situations.

alternative word for harmonic or pure tone.

modelling the basis for everyday reasoning which is thinking about how things are and how things might be in the world; these can lead to errors in everyday reasoning by being biased or incomplete, or both.

in vision, the phenomenon whereby an object appears to have the same size whatever its distance away from the person seeing it.

in self-concept formation, the questions of when we make comparisons, what we compare, and why, as well as with whom comparisons are made; this phenomenon is also applied by the individual in social group processes.

an explanation, used in discussion of the selection task, that specifies that in social exchanges, if one takes a benefit one is expected to pay a cost in return.

in the attribution of a disposition the likelihood of a particular action being performed or approved of by most other people in that situation

in social psychology, the improvement of a person's performance at a given task when they are joined in the same room by a co-actor.

in social psychology, the method of examining the group in the context of the individual, where membership of that group is perceived as offering identity to its members, particularly in the context of other, possibly competing, groups.

the communication and relationships between people that influence the shaping of the self.

the various factors in a child's upbringing which contribute to its difference from the opposite sex. Sex hormones contribute in part to this learning process, which is also enhanced by observation and imitation of same-sex models, thus adding to the child's growing sense of gender identity.

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