Objectives of communication

As a process, communication has synonyms such as conversing, speaking, corresponding, writing, listening, exchanging and expressing feelings. Communication is often formed around the principles of respect, promises and the want for social improvement. People communicate to satisfy needs in both their work and non-work lives. People want to be heard, to be appreciated and to be wanted. They also want to accomplish tasks and to achieve goals. Obviously, then, a major purpose of communication is to help people feel good about themselves and about their friends, groups, and organizations. This is the pragmatic aspect of communication (with what kind of results).

When we speak, we want other people to understand us in the way we intend; we want them to think or behave in the way we wish. We always want:

to be received (heard or read),

to be understood,

to be accepted,

to get action (change of behaviour or attitude)

When we fail to achieve any one of these four objectives, we have failed to communicate.

Дата добавления: 2014-11-20